Minisite or a mini-site is simple or two-page tool web marketing / promotion reinforced by the media that focuses on one product or product group. The minisite format / design features a unique design, one goal in mind:
1. Pre-sale (or pre-sales) information about your product, service or product group …
2. Approach to direct response marketing sales, training or direct selling to a niche unique product or service …
3. Getting the sale …
4. Visitors to subscribe to your newsletter …
5. Visitors to download your eBook or PDF other content …
6. Get clicking on the affiliate marketing product that offers …
7. Get accessing Google AdSense ads or other online …
8. Driving traffic to your site bigger or accessories …
9. Addressing the problems or provide a solution to a technical problem …
10. A sales / marketing-related action expected by you to the visitors of your site (s) to take action on or complete. A minisite is different from “ordinary” web site in a mini-site has no navigation or complex configuration so to speak.
In general, mini-sites contain only a header graphic headline, accompanied by a small sub-title, background color and / or images, and one foot. Often, many online marketing campaigns, eCovers iMarketer to use for his or her books and the use of multimedia animation / give even more “perceived” value to a specific product being promoted. Minisites usually contain a sales letter, marketing or sales promotion, offering a product, service, subscription, membership, some content or information costs. “action” the first impression is the answer to (or objective) of a (eg, Internet Marketing) iMarketer looking minisite when used as a marketing tool. And the impact of marketing on the minisite design of the site is that your niche audience or visitors to your web site to take or perform a desired action or specific – that is, to read your sales letter, pre- sell your product or service, or close sales.
Finally, a mini-site is an excellent sales / marketing tool that can be used as a single page of a website through which you can promote and sell a particular product rather than to present his portfolio of comprehensive business or catalog.